Home Business IKEA cancels paper product catalog
IKEA cancels paper product catalog

IKEA cancels paper product catalog

by YCPress

The Financial Times reported on December 8 that IKEA will stop producing its iconic catalogue, which was once the world’s most printed publication.

The assembled furniture retailer said Monday that its current catalogue released in August will be the last, as more shoppers are turning to online, read this book, first released in 1951 by IKEA founder Ingvar Kamprad Fewer and fewer people are in the brochure.